Starting out as a business analyst for a Fortune 500 company, Robert J. Sucarato founded New York Financial Company in April 1993. While getting the company off the ground, Sucarato worked as a trader for a brokerage house from 1994–1995 while performing research and writing articles for such publications as Individual Investor Magazine and America’s Fastest Growing Companies. In 1994, he participated in an investment challenge consisting of 1000 investment professionals. During the challenge period, his portfolio rose by over 14 percent while the overall market fell by over 20 percent; enabling Sucarato to finish in the top 25 of the challenge. While actively managing the entire New York Financial Company portfolio, Sucarato continues to trade within the funds himself. This hands-on philosophy not only allows him to oversee the daily trades and operations of the company, but also enables him to interact with the traders and clients on a daily basis. In August 2002, Sucarato was elected into the International Who's Who Society, a definitive work on the world's leaders in commerce, economics, policy, and trade. The Society was founded in 1928 and provides the most comprehensive listing of professionals whose contributions shape and direct the destiny of nations. Current members in the society include leading business executives, heads of state, noted academics and other professionals. Mr. Sucarato is also on the advisory board of BusinessWeek magazine, on the U.S. Congressional Business Advisory Council, a frequent contributor on CNBC and other financial media, and author of Trading For a Living. Mr. Sucarato holds a Bachelors of Science degree in Finance and Economics from New York University.